Comments (10)

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popdistortion's picture
Activity Score 1592

'Paedophilia sucks' as does the copy.

Desi's picture
Activity Score 1052

Nothing makes sense in this ad.

jkschlitz's picture
Activity Score 48

Why would a pedophile use a condom?

addyhoch10's picture
Activity Score 2592

that's what i thought.
using condoms to symbolise sexual abuse of children seems just totally wrong to me.

squirrely's picture
Activity Score 316

Tastless and crude. I don't like that the copy adresses the reader like they're the paedophile. Should be more like an awareness ad, not a scolding.

Oxo's picture
Activity Score 52

my brain just exploded

jennywhx's picture
Activity Score 1142

hah? what is this? .....
they described this ad in their own tag line. Pedophilia sucks

B128's picture
Activity Score 392


carpediem's picture
Activity Score 8

Hmm, I think the concept here is cool. If you notice, the condoms turn into child's toy or things. This one are of colourful rings, and those subsequent ads is a suckle and a balloon. The copy tried to give a hint, 'let them play don't play with them (children is not a play things, certainly not a sex toy)

Guest's picture

I like it. It's subtle yet powerful. And it lets me know about the dangers of sexual abuse without hitting me over the head. I saw a campaign very similar done by Wieden and Kennedy the other week. Now we know where they got their inspiration... The color scheme suggests innocence and warmth, but the condoms suggest sometime type of sexual activity. I'll never commit pedophilia again.