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Recto-Verso

Published/Aired: 
August 2012
Description: 

To promote the 2013 Venza's Backup camera, we encourage people to turn the page to see what's behind the car.

2013 Venza
With backup camera

Advertising Agency: Bleublancrouge, Montreal, Canada
Creative Director: Gaetan Namouric
Art Director: Sebastien Lafaye
Copywriter: Maxime Paiement
Retoucher: Paul Boisvert

Comments (17)

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Highest Rated

gustavoabrilL's picture
gustavoabrilL
Activity Score 871

it isn't

Roger Keynes's picture
Roger Keynes
Activity Score 5498

Expensively cool.

The Jobless Writer
Will Think for Salary

kleenex's picture
kleenex
Activity Score 43383

You got that right.

chicagohour's picture
chicagohour
Activity Score 384

agreed...

Hmmmmm

second_creator's picture
second_creator
Activity Score 754

got d message

copywriter

danielchapman's picture
danielchapman
Activity Score 292

Very cool idea... but... a puppy looking at the camera ? C'mon. A bicycle would have dropped the cheese factor significantly

GnmSly's picture
GnmSly
Activity Score 122

love it

CrackerJackWorks's picture
CrackerJackWorks
Activity Score 18545

Very brave client to boot

thiagors's picture
thiagors
Activity Score 27

Great idea, but it works better without the dog. I can bet that this was a client demand.

pepito's picture
pepito
Activity Score 4
GnmSly's picture
GnmSly
Activity Score 122

?! not same idea.

ragazzi's picture
ragazzi
Activity Score 135

exact same idea

gustavoabrilL's picture
gustavoabrilL
Activity Score 871
psykart's picture
psykart
Activity Score 998

Funny to say "much better" about your own work ;)

gustavoabrilL's picture
gustavoabrilL
Activity Score 871

it isn't

GnmSly's picture
GnmSly
Activity Score 122

not the same.
at all

Nam No's picture
Nam No
Activity Score 42

Great !

Siddarth Basavaraj's picture
Siddarth Basavaraj
Activity Score 1673

Interestingly done

Love creating ads..

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