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46 comments

MAGRI's picture
MAGRI

so cool, simple and direct, good!!

DOG's picture
DOG

i like it!!!!!! good good idea.

Ed Mintone's picture
Ed Mintone
585 pencils

So very, "How the snowplow driver gets to work"- VW

Barkach's picture
Barkach
199 pencils

Can you explain how "How the snowplow driver gets to work" is related to this ad?

Ed Mintone's picture
Ed Mintone
585 pencils

Both suggest their vehicle is more reliable (than a tow truck/snowplow).

Guest's picture
Guest

hey barky, are you serious??! it's the exact same idea!

picky2's picture
picky2
280 pencils

this idea feels to easy for me, I can't imagine it hasn't been done before.

fractalrene's picture
fractalrene
1506 pencils

Agree. Maybe it hasn't been done before, since this is way too simple... basic level thinking.

nemesis's picture
nemesis
761 pencils

very good. simple and straight-to-the-point.

new age advertiser's picture
new age advertiser

one of the "oh fuck, this is so simple n cool, why didn't I think of it" ideas!

bubblestheclownfish's picture
bubblestheclownfish
615 pencils

You'd probably think of it if you had the account ;-)

Saeed Salem's picture
Saeed Salem
57 pencils

nice work but i think the visual can be better

kalpesh78's picture
kalpesh78
2580 pencils

needed a shot.. not a graphic..
poor execution

ideas....30 minutes nahi toh free.

sloppy4's picture
sloppy4
1496 pencils

you need a shot.

Nthngmn's picture
Nthngmn
626 pencils

zinger!

MGGY's picture
MGGY

it enchants to me, congratulations!!!

scarfinati's picture
scarfinati
830 pencils

Its like the old VW ad where the beatle drives out in the snow to fix the tow truck...

eh

Luigi Marchessi's picture
Luigi Marchessi

Me gusta, buena idea, buen auto!!

Rog's picture
Rog
6094 pencils

Sorry, guys. The whole "towing" idea is passe in Land Cruiser land.

>>>> That's not an ad. THIS is an ad.

devkarthik's picture
devkarthik
409 pencils

doesn't look like from landcruiser family...

- kk

Amer Sheikh's picture
Amer Sheikh

its simple, great to the point..Thats all you want in an ad. I mean why do you wana take a picture if its done with illustration. Maybe you will have a BIGGER impact than.. but i think its fine like this as well. Totally agree its simple and to the point. Good

gienel's picture
gienel
339 pencils

basic level thinking. I like that hmmmm

global's picture
global
37 pencils

You're telling me the obvious...

Von's picture
Von

How come people on here think 'simple' can't be great advertising?

abhijeetlakhotia's picture
abhijeetlakhotia
30 pencils

I think the idea is simple, can be said to be a first thought.
But i dont't get one thing?
How come the truck(or watever it is) is looking as if it is picked???
Any idea anyone????

Tero Ylitalo's picture
Tero Ylitalo
583 pencils

It's simple, good and classic turn_the_idea_around advertising. The execution could have been done better though.

"Pastes like shit."

chinaski's picture
chinaski
946 pencils

"it was acceptable in the 80's. it was acceptable at the time."

Yr's picture
Yr
170 pencils

too simple

Guest's picture
Guest

Done before a thousand times (because it's soooo first thought). Sorry.

Raf's picture
Raf

Actualy the question is how is the front of the truck in the air?
let s fly a litle bit

Guest's picture
Guest

Done by VW a long long time ago like it's said before. It's unbelievable a creative doesn't know it : old classic ad.

Brainsugar's picture
Brainsugar
1580 pencils

Bad art direction and done before in the 80's.
But I accept that you didn't know.

http://img227.imageshack.us/img227/1901/image1cl0.jpg

p.s: Ivan, why the html tags don't work?

Nthngmn's picture
Nthngmn
626 pencils

how is that the same. In fact, it's a complete opposite.

Guest's picture
Guest

i don't understand what the text's saying but the image is the complete opposite.
what do you mean?

ivan's picture
ivan

img works.

Ivan Raszl, admin of AotW

ANDRECHE's picture
ANDRECHE
56 pencils

.

Guest's picture
Guest

Cool..

more ads at - www.ad-dig.com

andré ™'s picture
andré ™

So simple and sooooo done...

andré ™'s picture
andré ™

PS the VW one is so much better, there is no comparation

Julien's picture
Julien

Excellent !

itch's picture
itch
806 pencils

simple n creative!

* it's not how good you are. it's how good you want it to be *

doncedesign's picture
doncedesign
6 pencils

SIMPLY = GOOD!

Guest's picture
Guest

...and there is a MINI Commercial with the MINI towing the tow car...
Plus this AD is completetely lacking Art Direction... at least use photography, the car is not ugly...

Soulrider's picture
Soulrider

Thanx VW indeed.

fabiodebrot's picture
fabiodebrot
29 pencils

i like it. so clean...

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