Toyota Land Cruiser: Trailer
Advertising Agency: DDB Worldwide, Bogota, Colombia
Creative Director: Javier Diaz
Art Director/Copywriter: Andres Mejia
Ads of the World is an advertising archive and community. The archive showcases campaigns from around the world categorized and updated daily. In the forum you can discuss your professional life and post your work for critique. The blog features advertising stories. Read more
On Demand Videos
On Demand Videos: Video tutorials for advertising pros and designers providing tools and information you can trust — and use — on your very next project. Subscribe today!
Comments
so cool, simple and direct, good!!
i like it!!!!!! good good idea.
So very, "How the snowplow driver gets to work"- VW
Can you explain how "How the snowplow driver gets to work" is related to this ad?
http://yonoveotele.wordpress.com/
Both suggest their vehicle is more reliable (than a tow truck/snowplow).
hey barky, are you serious??! it's the exact same idea!
http://adsoftheworld.com/media/print/volkswagen_touareg_transporter
this idea feels to easy for me, I can't imagine it hasn't been done before.
Agree. Maybe it hasn't been done before, since this is way too simple... basic level thinking.
very good. simple and straight-to-the-point.
one of the "oh fuck, this is so simple n cool, why didn't I think of it" ideas!
You'd probably think of it if you had the account ;-)
nice work but i think the visual can be better
needed a shot.. not a graphic..
poor execution
ideas....30 minutes nahi toh free.
you need a shot.
zinger!
it enchants to me, congratulations!!!
Its like the old VW ad where the beatle drives out in the snow to fix the tow truck...
eh
Me gusta, buena idea, buen auto!!
Sorry, guys. The whole "towing" idea is passe in Land Cruiser land.
>>>> That's not an ad. THIS is an ad.
doesn't look like from landcruiser family...
- kk
http://kk-portfolio.blogspot.com
its simple, great to the point..Thats all you want in an ad. I mean why do you wana take a picture if its done with illustration. Maybe you will have a BIGGER impact than.. but i think its fine like this as well. Totally agree its simple and to the point. Good
basic level thinking. I like that hmmmm
(my Life Is Design & Design Is my LIFE)
You're telling me the obvious...
How come people on here think 'simple' can't be great advertising?
I think the idea is simple, can be said to be a first thought.
But i dont't get one thing?
How come the truck(or watever it is) is looking as if it is picked???
Any idea anyone????
It's simple, good and classic turn_the_idea_around advertising. The execution could have been done better though.
"Pastes like shit."
"it was acceptable in the 80's. it was acceptable at the time."
too simple
Done before a thousand times (because it's soooo first thought). Sorry.
Actualy the question is how is the front of the truck in the air?
let s fly a litle bit
Done by VW a long long time ago like it's said before. It's unbelievable a creative doesn't know it : old classic ad.
Bad art direction and done before in the 80's.
But I accept that you didn't know.
p.s: Ivan, why the html tags don't work?
how is that the same. In fact, it's a complete opposite.
i don't understand what the text's saying but the image is the complete opposite.
what do you mean?
img works.
.
Cool..
more ads at - www.ad-dig.com
So simple and sooooo done...
PS the VW one is so much better, there is no comparation
Excellent !
simple n creative!
* it's not how good you are. it's how good you want it to be *
SIMPLY = GOOD!
DONCEDESIGN
...and there is a MINI Commercial with the MINI towing the tow car...
Plus this AD is completetely lacking Art Direction... at least use photography, the car is not ugly...
Thanx VW indeed.
i like it. so clean...
I like it!!! It represents the number one name of Toyota in towing. Land cruiser is a good vehicle and has a reliable car parts. A mounting lack of basic features and acceptable performance.
Post new comment