Toy Kingdom: Medical Aid Form

It's great to be a kid.

Advertising Agency: Canvas, South Africa
Creative Director: Michael Ipp
Art Director: Matthew Grobler
Copywriter: Shannon Devy
Business Director: Jackie St Clair Moor
Retoucher: Luke Anderson
Photographer: Lyndon Skibbe

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1 comment

Mongoose's picture
Mongoose
4981 pencils

The entire series missed it by a whole 9 yards. It lacks insight!
Whats the correlation of Brand and visual. The idea is very weak, trying to benefit from the contrast of kids innocence and sensitive documents, surely does not cut!

Try on other avenue that makes a parent feel the pinch. May be when kids draw on your car or LED TV.

Make the logo Bigger and the black, Darker!

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