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Complete Vision, Garden

Agency Network: 
Published/Aired: 
July 2012
Description: 

Print advertisment created by Point Blank, India for Totalens, within the category: Professional Services.

Better near, intermediate and far post-cataract vision.

Advertising Agency: Point Blank Advertising, Mumbai, India
Creative Director: Sujeesh Sukumaran
Art Director: Vikrant Wadkar
Copywriter: Geo Joseph
Illustrator: Vikrant Wadkar
Additional credits: Sherry Italia

Comments (10)

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venom_elite's picture
venom_elite
Activity Score 772

"Better near, intermediate and far post-cataract vision."

Argh, I had to read that line about five times before it made sense.

Copywriter done goofed.

creativegodown's picture
creativegodown
Activity Score 252

Totally agree, illustrations and art are amazing, but copy sucks.

Nate Brema's picture
Nate Brema
Activity Score 24

Copy is crappy, Concept is perfect

kleenex's picture
kleenex
Activity Score 49042

I fully agree.

Nurse Bell's picture
Nurse Bell
Activity Score 156

The illustrations are great.

andylefty's picture
andylefty
Activity Score 4535

Great illustrations.

mertos's picture
mertos
Activity Score 904

great.

lezy's picture
lezy
Activity Score 377

hats off to the creator... and yes i do agree the copy cud hav been more simpler n less confusing...
really liked the concept n exicution in the simpler form of line drawing.

sameerarc's picture
sameerarc
Activity Score 15

The illustrations are great, but there is mismatch in the copy, a simple straight statement could have made it more interesting.

Mitzi's picture
Mitzi
Activity Score 69

.. very interesting.. n yes d copy dsnt make gud sense wid the art.. rated only for the art!

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