TopGear Magazine: Road safety, Social media

Thames
Paul Johnson just checked in @ the bottom of the river Thames.
Driving and social media just don't mix.

Advertising Agency: N=5, Amsterdam, The Netherlands
Art Director: Marco de Jong
Copywriter: Thijs Bontje
Published: July 2011

23 comments

Cali's picture
Cali
14 pencils

:)

Diplodokus's picture
Diplodokus
1762 pencils

Nice!

The JACK's picture
The JACK
438 pencils

good one...

brookjohnston's picture
brookjohnston
296 pencils

Great idea.

JosephTBWA's picture
JosephTBWA
51 pencils

Really new approach.

Boxey's picture
Boxey
8885 pencils

like

CommandZ's picture
CommandZ
2474 pencils

Loves it.

Roger Keynes's picture
Roger Keynes
5498 pencils

Kewell.

Will Think for Salary

akshu's picture
akshu
29 pencils

nice

akshu's picture
akshu
29 pencils

nice

Dirgha's picture
Dirgha
103 pencils

NICE!!

Nike Diesel's picture
Nike Diesel
13389 pencils

Woaw. Great stuff!
I would really, really love to see this in other media as well.

Lawson Hembree's picture
Lawson Hembree
456 pencils

I guess he can't become the Mayor of the bottom of the Thames can he?

You could easily adapt this for Twitter by having a tweet screen with something about "This is my last tweet because I used Twitter while driving." Good campaign idea.

ace85le's picture
ace85le
3939 pencils

Haha made me lolz.

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The Mad Adder's picture
The Mad Adder
212 pencils

Good one :-)

thedesignaddict's picture
thedesignaddict
5391 pencils

Super nice.

Shutupandance's picture
Shutupandance
43 pencils

brilliant : )

snowgoosegirl's picture
snowgoosegirl
32 pencils

Smart!! will love this ad expose in my country cos it's so on point

#okbye

Vision_Vi's picture
Vision_Vi
104 pencils

ha-ha, it made me smile :)

karenacevedo's picture
karenacevedo
6 pencils

hilarious. love it

yoono's picture
yoono
115 pencils

puhaha funny!

mareanx's picture
mareanx
191 pencils

really simple and fast to catch the idea! congrats

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