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No kids, Pool

Agency: 
Published/Aired: 
May 2011
Description: 

Sunprime resorts are for adults only

Advertising Agency: 358, Helsinki, Finland
Creative Director: Antero Jokinen
Art Directors: Maria Fridman, Antero Jokinen
Copywriter: Taro Korhonen
Graphic Designer: Joel Parson
Agency Producer: Krista Durchman
Account Manager: Robert From
Strategist: Milla Kokko
Photographer: Rami Hanafi
Producer: Ivo Corda
Producer: Anneli Maatraiva / Viewmasters of Helsinki

Comments (9)

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Highest Rated

Leo Turk's picture
Leo Turk
Activity Score 34

As a dad I relate to this and it sells to me.

ace85le's picture
ace85le
Activity Score 3939

I love the idea and the angle they pitch it but I dont think the execution is great.

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luispiter's picture
luispiter
Activity Score 2756

Me encanto... Esta muy bien

NataliaLima's picture
NataliaLima
Activity Score 1380

macaulay culkin?

abdeLooK's picture
abdeLooK
Activity Score 252

excellent concept. And the photography is cool

bhuvneshwar.chd's picture
bhuvneshwar.chd
Activity Score 989

ok

"If you are irritated by every rub, how will you be polished?"
— Rumi

Janae's picture
Janae
Activity Score 385

I like the realisation, because its not easy to advertise "anti children"
without having a conflict with families.

shahidali's picture
shahidali
Activity Score 4069

The copy is selling the USP and the visual is giving enough reason to avoid such all adult thing:-). Somehow contradicts.

shahid

Glut's picture
Glut
Activity Score 3937

wrong execution

Leo Turk's picture
Leo Turk
Activity Score 34

As a dad I relate to this and it sells to me.

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