Tira Manchas Urca: Soy sauce
It destroys the stain not the clothes.
Advertising Agency: Longplay Comunicacao, Sao Paulo, Brazil
Creative Director: Fernando Luna
Copywriter: Marcel Petroff
Art Director: Eduardo Basque
Post production / Photographer: PICT Estudio
Published: September 2011


10 Comments
These white ads look great, but been done many times.
For example: http://adsoftheworld.com/media/print/shout_wipes_white
What hath God wrought
Yes - and apart from the idea that's been done, this angle has been done to death. I'd like to see ads for stain removers from a different perspective.
http://jackmancer.com/
http://twitter.com/jackmancer/
It's nice and clean.
Done:
http://www.joelapompe.net/2011/05/16/az-teeth-whitener-strips-wine-whi...
done done done
These sure are some pretty strange ads for milk
not worth..nothing to get clicked..
Done Before,
Seen Before.
why the claim is written in a stain?
why the sauce has not a dress?
to me it feels like the claim is fighting with the image
http://adsoftheworld.com/media/print/tide_tomato_ketchup