Keep your passion
Basketball championship is coming back.
Advertising Agency: Leagas Delaney, Milan, Italy
Vice Creative Directors: Francesco Poletti, Selmi Bali Barissever
Art Director: Guido Bonarelli
Copywriter: Valeria Villari
Photographer: Davide Bodini
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9 Comments
Nice..but am not clear what the watermelons have to do with Chamionships.Hehe
I think it's because people usually put liquor in the Watermelons and eat them on Gameday...or am I going too far on a limb. It's the only thing I can think of.
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Too many cooks in the kitchen....
if this is the idea ultraboon222 then its far fetched! besides there has to be more action and vibrance for such ad and headline.. they are using pink instead of flaming red!!!!
| Everartz |
not sure either about the melons, but I thought that's maybe the way you store a melon in italy to have them cold.
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it's kinda racial since a lot of basketball player are black.
http://blackpressusa.com/news/Article.asp?SID=3&Title=National+News&Ne...
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Arnold Santillan
714-206-2459
this has nothing to do with passion... taking a bath? Not too close as a metaphor
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lol,
keep your passion. So , as you conserve the watermelons in that way (put it in a bath with ice ) you should conserve your passion ( rapresented by a basket ball ).
Understand?
nonononono. it's about melon eaters / melon lips. get it? basketball players = melon eaters.
all the melons trying to get the ball. very clear. i like it.
nice melons!