Tide: Soup

Advertising School: Miami Ad School San Francisco, USA
Art Director: Maximilian Pinegger
Copywriter: Justin Salice-Stephan

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25 comments

CopyRight's picture
CopyRight
715 pencils

nice link between stains & clothes, where is the link to Tide?

consolidated.db's picture
consolidated.db
545 pencils

ah dude, think you'll find it's the old 'problem/solution' format. the pack shot in the corner is the solution, the execution for the problem...

satrianee's picture
satrianee
3748 pencils

well said.. I wouldn't feel sorry if this "because..." clause is forbidden legally.

dlue's picture
dlue
342 pencils

i thought that positing rules onto advertising was forbidden legally, this is sexy, and sexy for a method that had been done to death.
Meaning that this is a sexy new blond bombshell that would put marylin herself to shame, joltin' joe will be joltin outta the grave for this mistress

cheers,
dlue

Migzter13's picture
Migzter13
973 pencils

Nice Copy. Nuff Said.

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

firebug's picture
firebug
1117 pencils

hahahha nice idea and photoshop

HP's picture
HP
27 pencils

Wow, guys!
Amazing, how did you get the production part done?
For a student ad that's far ahead!!
Respect.

morse's picture
morse
16013 pencils

Fantastic image editing!

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

The Lion's picture
The Lion
122 pencils

Superb work. Congratulation from France!

Javier Ramírez's picture
Javier Ramírez
1245 pencils

Chief Creative Director Nexus BBDO

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

Yep I was thinking about that one as well.

maranca82's picture
maranca82
421 pencils

My advice: Spend more time concepting, less time photoshopping.

rolling.stone's picture
rolling.stone
2740 pencils

nowadays happening just opposite

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~ Quite obviously, I have gathered no moss ! ~

bobby666's picture
bobby666
1460 pencils

brilliantly executed and good concept too. nice work maxi and justine.

sold's picture
sold
3219 pencils

good student work for a photoshop school

silvi's picture
silvi
4172 pencils

Good production for students.

Marlus Lau's picture
Marlus Lau
1807 pencils

Good execution, but I think the blur is excessive....Why is the salsa kissing the shirt's nose? Couldn't it be the mouth?

NamalG's picture
NamalG
44 pencils

Bad photoshop...

rebelscum's picture
rebelscum
2114 pencils

Faces in Stains Making Out must be a 3rd semester course at the MAS this year.

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I have thousands of pencils and $1.50 so I'm off to Starbucks

rpawaskar's picture
rpawaskar
18 pencils

gr8 execution, love it.

artcat10's picture
artcat10
27 pencils

nice

nandakumar

Manoj Potnis's picture
Manoj Potnis
24 pencils

Good photoshop work.

desailly's picture
desailly
470 pencils

It's very pretty. But done done done.

mgriff21's picture
mgriff21
592 pencils

it's hard to judge who did the campaign first. However, the art direction and photoshop is quite good. Nicely done.

.. this is probably my favorite out of the three.

I'm here doing this, but feel I should be there doing that. But to do that, I have to be doing this. Does this make sense or do I have to explain that?

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