Tide / P&G: Ketchup
A stain can ruin your whole garment.
Advertising Agency: Conill Saatchi & Saatchi NY/Miami, USA
Creative Director: Maru Kopelowicz
Art Director: Matías Aubi
Copywriter: Ariel Dress
Photographer: Alejandro Ares
Retoucher: Ignacio Urruti
Published: February 2008
18 Comments
Everyone knows that.
So what?
Nobody showed it this way. What can you say about a washing powder c'mon! :)
Ok. I'll give them that. =)
Saatchi & Saatchi? oh dear......
this is a joke... right!?
"life, the universe and advertising .com" "lutz das fischstäbchen de"
"follow me."
The idea is ok but I liked BEST the copywriter! Is that on purpose or if her name is really ARIEL DRESS? There's Ariel and there's Tide.
www.michaelwongcc.com
"Really? A stain can ruin your whole garment?? oh!! i never knew that before until i read this ads, is that true ?is that true, mummy??"
"yes honey"
"what should we do?"
"hmm...lets wash it with tide"
it's an ad for detergent, what were you expecting?
MattCrump.com
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not sure how i feel about these.
Its ok, but Im tired of this stain ads... its enough.
OOOHHH!!!!! AWESOME! WOW!
I GET IT! STAINS! CLOTHING! I LOVED IT IN '99!
haha, that's jokess.
Nah. Not happening.
Also, what's with "a stain CAN ruin your whole garment" I'd say drop the 'can'
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http://godwindmello.blogspot.com
Are ads supposed to always tell us things we didn't know before? Like Ivan said... they found a new way of telling us something we already now... Not saying I like it, just saying that some of the above comments have been overused as well. Trying to find a new way of expressing them (Mr. adsthinker) doesn't make them more appropriate either...
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done to death...
Done to death indeed. New rule! No more visual Tide ads!
One ad can ruin your whole book.
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Now everyone's a CD.
at first thoughts it seems like blood