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Comments (39)

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Highest Rated

Guest's picture
Guest

I'll have some of whatever the last guy is smoking.
Ad is terrific.

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

Is the product really a pen that cleans? Otherwise it would be misleading. If it is really a pen, quite smart product with a smart ad I'd say!

ivan's picture
ivan
Guest's picture
Guest

A few months ago published tide a spot http://adsoftheworld.com/media/tv/tide_to_go_give_up_pants

morse's picture
morse
Activity Score 17508

Simple and great.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

ElCaza89's picture
ElCaza89
Activity Score 323

haha this is just great, i love this one and the previews they made

krautland's picture
krautland
Activity Score 3216

smart.

Roger Keynes's picture
Roger Keynes
Activity Score 5498

Liiiike

The Jobless Writer
Will Think for Salary

Guest's picture
Guest

smart

Guest's picture
Guest

i thought granger left saatchi... why are they still doing scam?

Guest's picture
Guest

what a sexy product!

Girlfireice's picture
Girlfireice
Activity Score 254

niiace!

rajesh_keyaar's picture
rajesh_keyaar
Activity Score 236

i like it. smart

talkingisfree's picture
talkingisfree
Activity Score 2712

simple and clear. Nothing stunning, however.

whitewhite's picture
whitewhite
Activity Score 251

If they had made it an activation idea, it wud hv been the best. and if it wudnt work in real, then the message is fake.But really nice idea

DBB's picture
DBB
Activity Score 1216

Nice nice..

ronstr's picture
ronstr
Activity Score 140

love it

Guest's picture
Guest

It's weird, I saw this print in the shortlist at Cannes 2009 !!!!

Guest's picture
Guest

Outdoor Lions 2009
Shortlist
Household: Cleaning Products
CHECK MARKS
PROCTER & GAMBLE
TIDE TO GO
SAATCHI & SAATCHI
USA

WTF ?

Billoughsby's picture
Billoughsby
Activity Score 5138

Refreshing. Something smart in a cleaning product ad.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

Dzsoi's picture
Dzsoi
Activity Score 8422

Maybe it was a scam candidate in 2009 and got really published in 2010 :P
Anyway, this is fcking awesome, smart & works for the customers too.

shahidali's picture
shahidali
Activity Score 4069

Amazing stuff!!!

shahid

Colish's picture
Colish
Activity Score 146

Love it.

Guest's picture
Guest

I did see this a year or two ago, what up with that?

Guest's picture
Guest

2009-Outdoor, 2010 print. No scam. Jeez.

Guest's picture
Guest

The product is the start

Michaelsmagic's picture
Michaelsmagic
Activity Score 261

simple but not attractive

Ameya's picture
Ameya
Activity Score 42

Excellent.. how smart is this!!

Anne's picture
Anne
Activity Score 508

Super work.

vagdz's picture
vagdz
Activity Score 261

Brilliant

sitosta's picture
sitosta
Activity Score 42

Clear, creative and alluring. The best ads really are the simplest ones.

Guest's picture
Guest

It's a great print ad!
And I am sure that it is not a pen...anyone?

http://www.truekolor.net/tag/print-ads/

Dzsoi's picture
Dzsoi
Activity Score 8422

I am sure it's a pen.

Guest's picture
Guest

Muy bueno

JCSaiKrishna's picture
JCSaiKrishna
Activity Score 725

it is similar to an old detergent ad (saw it in 'Ogilvy On Advertising' book)... that ad headlines read "How to remove stains..." and the body copy describes how to remove different types of strains under the visuals of the strains..

http://twitter.com/JCSaiKrishna
I'm excited to know my mistakes!

Guest's picture
Guest

I'll have some of whatever the last guy is smoking.
Ad is terrific.

Guest's picture
Guest

Perfect!

Abhishek Parikh's picture
Abhishek Parikh
Activity Score 568

Loved the product..

mareanx's picture
mareanx
Activity Score 196

Simple and effective ad.

peterklaus's picture
peterklaus
Activity Score 108

Simple and great.

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