Tide: Angels, 2

Advertising Agency: Conill Saatchi & Saatchi, Miami & NY, USA
Creative Director: Maru Kopelowicz
Art Director: Matías Aubi
Copywriter: Ariel Dress
Illustrator: 7th Sense
Photographer: Chino Zabalía
Other additional credits: MondoPhoto

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17 comments

klaussnow's picture
klaussnow
1677 pencils

NOOOOOOOOOOOO!!! Angelbabycherub put the blood doooown!!!!!!!

... its already been done...

everartz's picture
everartz
7611 pencils

absolutly love it!!!!
and i guess its a winner campaign too
--
Everartz

| Everartz |

alaska502's picture
alaska502
58 pencils

dont like...

Never publicated... im sure.

john doe's picture
john doe
1571 pencils

don't like it either

sodomy's picture
sodomy
262 pencils

So cute, maybe women will like it ^^

Enas's picture
Enas
741 pencils

Im a woman...don't like it

-----
Others have seen what is and asked why. I have seen what could be and asked why not.
Pablo Picasso

copycop's picture
copycop
106 pencils

Anyone can explain me ? I just don't get the idea. What's the link between angels and stains ?

idt's picture
idt
44 pencils

the product kills stains, and therefore sends them to heaven.

Jumo's picture
Jumo
592 pencils

Ok !! I got it !! So this way is ok !!

---
Jumo,
Art Director FP7 Morocco

theanc's picture
theanc
2778 pencils
like_duh's picture
like_duh
88 pencils

to klaussnow & sodomy:
your comments made me fell off my chair laughing! (in a positive way)

Blueprint's picture
Blueprint
94 pencils

Love the art direction. angels and filth goes well together. no copy required, since tide speaks for itself and what it's purpose is. i wanna see the tv....

conan o brien's picture
conan o brien
90 pencils

I THINK THAT'S WINE, NOT BLOOD.

conan o brien's picture
conan o brien
90 pencils

VERY CREATIVE AND SMART AND TO THE POINT.

funky_frogii's picture
funky_frogii
2538 pencils

yup.reallllly very very good........

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

callmelily's picture
callmelily
4 pencils

good work but was a bit confusing at first for me.

Jetstream's picture
Jetstream
115 pencils

like it!

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