Advertisement
Published/Aired: 
April 2010
Description: 

New Tic Tac Chill. Freshness inside.

Advertising Agency: Ferrero Pubbliregia, Turin, Italy
Creative Director: Dario Neglia
Art Director: Guido Bonarelli
Copywriter: Daniele Agliata
Photographer: Davide Bodini
Post Production: Martin Rainone

Comments (9)

Log in or register to post comments

Highest Rated

bad astronaut's picture
bad astronaut
Activity Score 544

and it'll taste like minty strawberries too!

royschellekens's picture
royschellekens
Activity Score 390

All my life i dreamed of chewing on some fresh mountains! Now i finally can!

http://twitter.com/royschellekens

Hate advertising? Make better ads.

bad astronaut's picture
bad astronaut
Activity Score 544

and it'll taste like minty strawberries too!

bad astronaut's picture
bad astronaut
Activity Score 544

and it'll taste like minty strawberries too!

mauroxxx's picture
mauroxxx
Activity Score 539

C'mon, Old spice is running kind of the same ads for some time ago

http://theinspirationroom.com/daily/print/2010/3/old-spice-avalanche-s...
http://theinspirationroom.com/daily/print/2010/3/old-spice-honeymoon.jpg

I mean, is the same silly idea but there's much more thinking behind the old spice ads...just read the copy, they are so much better.

check out even the tv spots: http://www.youtube.com/watch?v=4CDmPf4a8I4&feature=player_embedded
http://www.youtube.com/watch?v=PwT6WB_FgNs&feature=channel

sorry guys, done.

IRONWORKS's picture
IRONWORKS
Activity Score 222

Very forced and very old ad.

thaistylez's picture
thaistylez
Activity Score 224

i'm feeling like 80's ads

Marlus Lau's picture
Marlus Lau
Activity Score 1808

Yeah the idea is absolutely not new, but is a neat layout.

Anyway, that image has a lot of cyan does it not? In a magenta ad, I believe it should be better balanced!

Patrick_B's picture
Patrick_B
Activity Score 36

ok

Cladman's picture
Cladman
Activity Score 74

yuck

Advertisement