Tic Tac Chill: Red

New Tic Tac Chill. Freshness inside.

Advertising Agency: Ferrero Pubbliregia, Turin, Italy
Creative Director: Dario Neglia
Art Director: Guido Bonarelli
Copywriter: Daniele Agliata
Photographer: Davide Bodini
Post Production: Martin Rainone
Published: April 2010

9 comments

royschellekens's picture
royschellekens
390 pencils

All my life i dreamed of chewing on some fresh mountains! Now i finally can!

http://twitter.com/royschellekens

Hate advertising? Make better ads.

bad astronaut's picture
bad astronaut
544 pencils

and it'll taste like minty strawberries too!

bad astronaut's picture
bad astronaut
544 pencils

and it'll taste like minty strawberries too!

mauroxxx's picture
mauroxxx
539 pencils

C'mon, Old spice is running kind of the same ads for some time ago

http://theinspirationroom.com/daily/print/2010/3/old-spice-avalanche-s...
http://theinspirationroom.com/daily/print/2010/3/old-spice-honeymoon.jpg

I mean, is the same silly idea but there's much more thinking behind the old spice ads...just read the copy, they are so much better.

check out even the tv spots: http://www.youtube.com/watch?v=4CDmPf4a8I4&feature=player_embedded
http://www.youtube.com/watch?v=PwT6WB_FgNs&feature=channel

sorry guys, done.

IRONWORKS's picture
IRONWORKS
222 pencils

Very forced and very old ad.

thaistylez's picture
thaistylez
224 pencils

i'm feeling like 80's ads

Marlus Lau's picture
Marlus Lau
1807 pencils

Yeah the idea is absolutely not new, but is a neat layout.

Anyway, that image has a lot of cyan does it not? In a magenta ad, I believe it should be better balanced!

Patrick_B's picture
Patrick_B
36 pencils

ok

Cladman's picture
Cladman
74 pencils

yuck

Log in or register to post comments