Tic Tac Chill: Blue

New Tic Tac Chill. Freshness inside.

Advertising Agency: Ferrero Pubbliregia, Turin, Italy
Creative Director: Dario Neglia
Art Director: Guido Bonarelli
Copywriter: Daniele Agliata
Photographer: Davide Bodini
Post Production: Martin Rainone
Published: April 2010

6 comments

mauroxxx's picture
mauroxxx
539 pencils

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mauroxxx's picture
mauroxxx
539 pencils

C'mon, Old spice is running kind of the same ads for some time ago

http://theinspirationroom.com/daily/print/2010/3/old-spice-avalanche-s...
http://theinspirationroom.com/daily/print/2010/3/old-spice-honeymoon.jpg

I mean, is the same silly idea but there's much more thinking behind the old spice ads...just read the copy, they are so much better.

check out even the tv spots: http://www.youtube.com/watch?v=4CDmPf4a8I4&feature=player_embedded
http://www.youtube.com/watch?v=PwT6WB_FgNs&feature=channel

sorry guys, done.

IRONWORKS's picture
IRONWORKS
222 pencils

I think there are many better ways to execute this ad although the idea is old.

Marlus Lau's picture
Marlus Lau
1807 pencils

Now this looks better.

maranca82's picture
maranca82
421 pencils

Truly horrible. At least the Old Spice ads are funny.

Guest's picture
Guest

pessima esecuzione!

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