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18 comments

itch's picture
itch
806 pencils

i dun understand.. can explain?

* it's not how good you are. it's how good you want it to be *

lorem_ipsum's picture
lorem_ipsum
194 pencils

the cup fell down and didn't smash into pieces...
its a bit like a old ad for "BILD Zeitung" in germany...
it plays with the fact, that it's so fast (for glue the time to dry and for newspapers the time
the news will be in the paper) that it has already been done before it has actually happened.

besides that it reminds me of an ad done before... i think i'ts quite a good one... when you get it, of course. =)

MarceloG's picture
MarceloG
820 pencils

I did not understand it that way. Actually, I am pretty sure it broke into several pieces, but the glue is so fast that it is dry before someone could clean up the mess from the coffee. It is very clever!

MarceloG's picture
MarceloG
820 pencils

I'm sorry. it is not coffee. I just saw that it is tea.

kre8's picture
kre8
989 pencils

thankyou for the clarification, we can all relax now.

MarceloG's picture
MarceloG
820 pencils

Your welcome, mate. Anytime you need.

lorem_ipsum's picture
lorem_ipsum
194 pencils

ja... you can also see it that way, of course. it's a good one anyway...

varatphong's picture
varatphong
78 pencils

If only ...

My kitchen floor has costed me a small fortune and its not over yet!

vp
http://www.puerhcha.com

itch's picture
itch
806 pencils

hahaha, yeah only wen i get the message. then only i know this ad is powerful..
conversely, if i dun, it's a no-no..
nyway, thanks lorem_ipsum.. =)

* it's not how good you are. it's how good you want it to be *

Username's picture
Username
153 pencils

Actually the tea cup really broke in pieces, but the glue dry so fast that it was restored instantly.

Londonpride's picture
Londonpride
164 pencils

if an ad isn't understandable by ad people, i'd say it's not an ad.

DarkSide's picture
DarkSide
1068 pencils

Liked the idea.

puppiepoppy's picture
puppiepoppy
1636 pencils

It's a campaign build solely for the award judges and advertising creatives' masturbation only. Absolutely scam! I mean, for the normal daily consumer, do you think they ever get it??? And worse, consumer won't be able connect this to the Tamiya campaign at all; hence not getting the message! Both Tamiya and Super Glue consumers are not the same consumers.....

hotmail's picture
hotmail
26 pencils

it is a good ad..
you guys really need a life and may be a bit of a brain

yudi's picture
yudi
255 pencils

Yea!! where would i get it from - a bit of a brain??

noir's picture
noir
10 pencils

no entiendo... las cosas fueron reparadas antes de limpiar el desastre y esto hace pensar que el pegamento seca muy rápido?

dookievil's picture
dookievil
92 pencils

quien lo pegó es muy habilidoso,

ajoep's picture
ajoep
28 pencils

there's a piece of idea somewhere in this add...
still not convinced

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