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Pope

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Published/Aired: 
February 2013
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Description: 

In Brazil, when a soccer player retires, or renounces playing professionally, people say he "pendurou as chuteiras"- something like "hung up the cleats" or "hung up the boots".

A homage to the man who became pope. And survived.

Advertising Agency: The Getz, Curitiba, Brazil
Creative Director: Ricardo Mercer
Art Director: Felipe Précoma
Copywriters: Ricardo Carvalho, Ricardo Mercer

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kleenex's picture
kleenex
41811 Activity Scores

HUH!?!?!?

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