The Walrus: Most people don't get it.
Advertising Agency: Wax, Calgary, AB, Canada
Creative Director: Joe Hospodarec
Design Director: Monique Gamache
Designer: Theresa Kwan
Art Director: Brad Connell
Copywriter: Max May
Published: May 2012
Advertising Agency: Wax, Calgary, AB, Canada
Creative Director: Joe Hospodarec
Design Director: Monique Gamache
Designer: Theresa Kwan
Art Director: Brad Connell
Copywriter: Max May
Published: May 2012
5 comments
Most people don't get the origins of hockey? That's hilarious.
+1 :)
I like the concept.
I love it! It's thought-provoking, interesting, and different.
Meg
Great copy, nice campaign.