The Truth: Rapunzel
Advertising Agency: Love Communications, Salt Lake City, USA
Creative Director: Preston Wood
Art Director: Trent Wall
Copywriter: Alison Faulkner
Published: January 2008
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13 Comments
beautiful illustration, very bad copy
beautiful illustration
true
good art direction. Bad copy.
Weak on copy, very nice collage, concept is 8/10
Maybe this idea could've been pushed further. Instead of being just an ad...make this part of the real story and let little kids read it in school. Guerrilla style...I don't know
Yeah bad copy... especially for someone whose name is Faulkner !!
love the art direction. the idea it´s no great but, this one it´s better than sleeping beauty.
did you guys click to enlarge the image? either way, this collage looks like it was a special ed project.
a lil better than the next one..
Of course she was a heavy smoker with her daily trip to the shop and all.
And now Rapunzel. Had he smoked he probably died.
the graphic concept is good, but the making is awful.
Art direction is mediocre at best. Too many textures; my eyes goes all over the place. Concept wise it's also a mess. There's no giant in Rapunzel. Who's your demographic? Kinda tragic for kids, kinda stupid for grown ups.
www.storytellerscreative.com
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