The Times Newspaper Middle East: Machine Gun

It’s harvest time, and the oil presses are churning. But when a field of cluster bombs lies between a Lebanese farmer and his only source of livelihood, it’s easier to understand why his son might trade a pickaxe for a machine gun.

Advertising Agency: JWT, Dubai, UAE
Creative Director: Russel Heubach
Copywriter: Sally Amirza
Art Director: Sally Tambourgi
Account Manager: Omar Adaoui
Published: February 2010

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12 comments

sandhya rao's picture
sandhya rao
217 pencils

all the three are different in approach from each other

Maddy's picture
Maddy
54 pencils

hey this is nice work.

Adaddicted's picture
Adaddicted
3435 pencils

Coool cleeean

withalltherespects

mikeelrapido's picture
mikeelrapido
1929 pencils

Very cleen, great stuff..

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kerana's picture
kerana
531 pencils

Just great!!!!

tanvir hassan's picture
tanvir hassan
36 pencils

Clean and simple.....i like:)

tanvir hassan's picture
tanvir hassan
36 pencils

N hats off to the copy writer:)

tytpol's picture
tytpol
776 pencils

Sweet copy!

brandingworthspreading's picture
brandingworthsp...
648 pencils

I love the Times campaigns. They always do great things. My favorite is obviously the Lead India campaign:
;
http://brandingworthspreading.blogspot.com/2009/11/lead-india.html

brandingworthspreading's picture
brandingworthsp...
648 pencils

I love the Times campaigns. They always do great things. My favorite is obviously the Lead India campaign:
;
http://brandingworthspreading.blogspot.com/2009/11/lead-india.html

john.lighttern's picture
john.lighttern
216 pencils

good copy. not a winner

michelangelo's picture
michelangelo
660 pencils

art direction looks similar to the range rover ads from team/y&r

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