The Standard: Music

Where there’s news, there’s The Standard.

Advertising Agency: Mccann Kenya, Nairobi, Kenya
Creative Directors: Tarun Batra
Art Director: Tarun Batra
Copywriter: Inam Kazimi
Photographer: Simon Cox

July 2008


silenciorn's picture
153 pencils

I'm really ignorant about Kenya, but i'm guessing this drummer is famous. Don't like much the photograph. But if he is famous I think it's ok. A good idea. Now, if this drummer is not famous, it's not a very good job. At least they could have work on photographs a bit more. And if he isn't famous where's the news?

si fai il mio nome, non ci sono più...

unaquestionediali's picture
484 pencils

it's kenya guys, maybe one of the first thing i see from a kenyan agency.i don't think they have gorgeous photographers and all the facilities we are accostumed to.

so good job rafiki! mambo?

Cedars's picture
77 pencils

A well-known - not known ... What's the difference? Matters rhythm of the music, the drummer who asks. And it is associated with the rhythm of news in the newspaper

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scarfinati's picture
835 pencils

i think the color photo throws it off. maybe a black and white would help to emphasize the color paper.

scarfinati's picture
835 pencils

The difference is, its not news if that guy isnt someone newsworthy.

slip's picture
919 pencils




Guest's picture

A black and white image would probably work better with the newspaper in color to maintain its brand.
And yes, if the drummer is not newsworthy it just is not news.

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Guest's picture

Am a Kenyan, i do not know the drummer, the thing was interesting but did not really capture a lot of attention it was almost just another work of art!

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