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The Roy Castle Lung Cancer Foundation: Wardrobe

The Roy Castle Lung Cancer Foundation: Wardrobe
Your rating: None Average: 6.5 (13 votes)

Second hand smoke in the home hospitalises 17,000 UK every year.

Advertising Agency: Chi & Partners, London, UK
Creative Director: Ewan Paterson
Art Directors / Copywriters: Clark Edwards, Nick Pringle
Photographer: Kelvin Murray
Account Director: Melanie Portelli
Planner: Sarah Clark
Typography: Dan Beckett, Craig Ward
Published: December 2008

10 Comments

Guest's picture

something new? i see the same ad two times a few years ago. One from Peru and other from Brazil.

Guest's picture

also done by an agency in edmonton canada last year. sorry, don't have a link.

Guest's picture
Guest's picture

Whoa! this hand is way too big. her mom must be a giant

Guest's picture

Jesus Crist... this is bad as hell...

brndnrap8's picture 170 pencils
sneakyhands's picture 1871 pencils

finally a cigarette that only stunts most of your growth

teenie's picture 1906 pencils

How does the visual fit with the tagline?

Guest's picture

Too freaky. Just have the children smoking, lol.

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