The Orange Apple: Pencil

Advertising Agency: DDB, Vancouver, Canada
Creative Directors: Alan Russel, Dean Lee
Art Directors: Angela Sung
Copywriters: Angela Sung, Neil Shapiro
Post Production: The Orange Apple

November 2007


STONLEY's picture
60 pencils

Fucking Good!

Kateter's picture
2029 pencils


Calibarak's picture
302 pencils

Die Sourgrape, Die. I see your anus itching profusely from envy.
The gods of Gorgoyleville have turned you uglier than a chimpanzee.
In your misery, you have an incurable UTI. Tata ...

Kateter's picture
2029 pencils

for someone who's suppose to be so tremendously more creative than the rest of the people here even your insults are surprisingly unimaginative and boring. poor thing.

kravji izpadek, gnojni izcedek and na pol milimetra omejena nerazvita sluz.

tata (hopefully)

elsontong's picture
292 pencils

It feels sooooo good when the sourgrapes are dying of envy. Die, sourgrape, die. Hahahaha, uti, uti, uti .... nanananah ..!

Davosk's picture
4815 pencils

Jeez, there are some immature idiots posting these days. Say something constructive.

Lazarus's picture
1536 pencils

Hate to say this, but well before Photoshop - this exact idea was done by Cabell Harris (Work) using a gold spray paint. It was the actual cover art for the One Show Annual back in the early 90s. I know, I know, there's a 10 year rule right? :)

juliangray's picture
987 pencils

that aplies here, but is sad to know that its been done before.

on the other hand there are 1000 of ads featuring "creative" twist with awards.

The Cat 208's picture
The Cat 208
47 pencils

Math can't Understand Normal Thinking.

Nice execution.

Next !!!

thirty6chambers's picture
1464 pencils

What does that first sentence even mean?

Sharp's picture
216 pencils

Nice thought. But if I’m going to hire a creative retouching agency I want to know they have the chops to do some really impressive work. Anyone first year design student can change the colour sliver to gold. Show me something really impressive with a creative twist.

thirty6chambers's picture
1464 pencils

I really like this. You don't need to demonstrate the "amazing" capabilities of the retouchers. This isn't an infomercial. The message I get is that with the help of this retouching agency, your ad will look even better which will boost you from the silver pencil to gold. If I was looking for a retouching agency, that's all the fuel I need to go look them up and check out their previous works.

ilovegreatads's picture
312 pencils

brilliantly simple, simply brilliant. only the guys who get it, are gold pencil caliber. the rest needn't bother.

elsontong's picture
292 pencils

"Envy can make you uglier than what you are right now." - Double headed Snake.

latotongtatoy's picture
110 pencils

I agree. The fish market rapper goes for regional concerts.

j2mango's picture
534 pencils

the question is how to get a pencil?

ManchuChanchu's picture
701 pencils

i like i like!

ispeak's picture
90 pencils

It's about time we do away with software nmemonics to establish the connection....

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