The North Face: Escape the city, 1
Advertising Agency: Saatchi & Saatchi Manila, The Philippines
Creative Directors: Andrew Petch
Art Directors: Andrew Petch
Illustrator: Peter Raphael Mutoc
Copywriter: Bia Fernandez
Agency Producers: Rodel Quitain, Dennis Obien


10 Comments
Done. And not even beautiful.
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http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!
cool
Fantastic !
8.5/10
radical
very cool, but i would put the packshot in full color as some sort of door or, an exit.. or whatever.. something which makes it stand out. like it is, it looks like the brand is part of the problem.. my opinione.
Great.
You scape... and then?
For ART, this is fantastic....... but for add??
great art!
love the illustration and idea. although the execution looks kind of similar to this wwf campaign: http://tinyurl.com/ykaztyy
cool piece of art