Things hard to explain, in a language you understand.
Advertising Agency: BBDO Moscow, Russia
Creative Director: Andreas Toscano
Copywriter, Art Director: Andreas Toscano
Photographer: Nickolay Kvatnikov
3D and retouching: Fiero Animals Studio
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17 Comments
Rare stuff from Mother Russia but very nicely done. Seems the CD is not russian.
BBDO
I mean, Russia rarely submit on AOTW, but those rare entries are well done. Lost in translation.
Recent beauty clinic prints from Russia was nice
Great execution.
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
I get it, and it's nice, but an a-bomb hasn't been dropped in over 60 years. They are just getting around to discussing it?
Explosion is easy to explain than to create this ad.... Good art work but weakens the message.
great one, moscow!
good art but the copy is not as effective like the art
I thought it was the other way around...
I found the copy really smart...
and then the art (while very pretty) doesn't really match it. What is so hard to explain about a bomb?
Really nice .
La pieza es buena porque cuando uno la ve, lo primero que ve es la bomba de Hiroshima. Después uno se da cuenta de que está hecha de diario. El objetivo está cumplido.
limpia, hermosa, simple...
copy lost in translation
magnificent art
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~ Quite obviously, I have gathered no moss ! ~
Good Art Direction
Live with Passion
great every thing ..... respect
excellent idea