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Infrastructure

Agency: 
Published/Aired: 
April 2014
Description: 

The Indian Debating Union is a pioneering and internationally acclaimed not-for profit social enterprise delivering exciting, relevant and inspiring debates and speeches to diverse audiences around the world.

Print advertisment created by Ogilvy, Japan for The Indian Debating Union, within the category: Public Interest, NGO.

Shouldn't every Rupee designated for infrastructure go into infrastructure?
Corruption. Let's talk it out.

Advertising Agency: Ogilvy & Mather, Japan
Chief Creative Officer: Ajab Samrai
Creative Director: Federico Garcia
Art Director: Andy Fenning
Copywriters: Federico Garcia, Masahide Yoshimi, Tomoyuki Obata, Takenori Hashimoto
Illustrator: Andy Fenning

Comments (10)

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Highest Rated

Marcao's picture
Marcao
Activity Score 3029

Beautiful art, wonderful concept.

NY Belfry's picture
NY Belfry
Activity Score 1045

Took me awhile to connect the dots. Nice, clean 3D art but at the same time, looks unfinished without the color.

Also, I don't think the trees were needed.

Again, not sure how well this will work. You have to think, but it does make sense once you get it.

feysal's picture
feysal
Activity Score 2567

nice art and style but i must agree whats the idea with the grey material?

groovy baby!

feysal's picture
feysal
Activity Score 2567

i see the idea is also really cool the luxuries have been cut out of the essentials...pretty cool!

groovy baby!

Uduakabasi's picture
Uduakabasi
Activity Score 106

i'm guessing the grey is in sync with the entire idea. the economy can't be colourful when the funds go elsewhere. its clean and it speaks.

Uduaq

chidi's picture
chidi
Activity Score 176

fantastic illustration. IMO , the grey color tells a better story

kleenex's picture
kleenex
Activity Score 47571

Solid idea.

TakAds's picture
TakAds
Activity Score 178

Very good art, excellent idea, nice campaign.
It's well understood at first reading.

Congratulations Ogilvy Japan.

Marcao's picture
Marcao
Activity Score 3029

Beautiful art, wonderful concept.

dave2001's picture
dave2001
Activity Score 117

Great artwork. Message is done nicely.

zildo's picture
zildo
Activity Score 122

nice

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