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Minimalism

Agency: 
Published/Aired: 
August 2010
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Description: 

Minimalism. The art of continually removing things until all you have left is beauty.

Advertising Agency: Richter7, Salt Lake City, USA
Creative Director: Dave Newbold
Art Director: Dave Larson
Copywriter: Gary Sume
Photographer: Stock

Comments (22)

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Highest Rated

Guest's picture
Guest

The photo is bad. If it had forethought and wasnt picked from stock, then why didn'y they just shoot with a large aperture to begin with. The blurring is sloppy and doesn't make sense...kind of like when you have multiple light sources, but mono-directional shadows. Also dislike "T H E" placed vertically at the bottom. Is it part the company name? Why isn't in the same style as the logo and why aren't your vertical grid markers the same weight? The wooden ones at the bottom are weird.

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