You can change the world with your pencil. Kreativ-Kommunikation.dk
Agency: The Aid Agency, Copenhagen, Denmark
Creative Director: Andrew Smart
Art director: Andrew Smart, Niels Heilberg
Copywriter: Rasmus Sigvaldi
Photography: Erik Refner
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10 Comments
Clever copy, just try to make it bigger!
caught my attention!
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Aja... so wat.
le bu
Protest one works the best, but still not great for me. Not fully thought through.
i liked that they actually had the red pencils with the text as giveaways.
/LAZ
I agree with slim. This just doesnt seem thought out all the way.
I am a god, not "The God" but a god.
wow i like this a lot. simple and clear
"there's nothing more difficult than a line"p.picasso
i like it a lot.
this is exactly what i have in mind before entering art school.
bad
Eslam Etman
iswanda82's comment helped me figure out what's wrong with this and the next one, and what's good about the protest one: seeing 'your idea' on a wall is all about fame and ego, whereas a protest sign (as one example) is all about actually affecting change with your ideas. It feels bigger than advertising, like it might actually affect the world in a powerful way.
in germland those things are used for really badly executed posters at trainstations..for free adspace...they say: if you read this you might be our next costumer or great idea then put it right here...
they do this since at least the 90's or even the 80's and those posters are even trashier than trashy..so i agree with slim and so on..