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Highest Rated

A.G. Pennypacker's picture
A.G. Pennypacker
Activity Score 607

ilovegreatads,
This is a pretty simple ad to comprehend if you know ANYTHING about African-American History. So I kindly suggest you change your screen name, read a few history books on the subject, and refrain from commenting on things you obviously know nothing about.

everartz's picture
everartz
Activity Score 7609

... of making an ad that makes sense!
--
Everartz

| Everartz |

ivan's picture
ivan

Doesn't it?

commercial artist's picture
commercial artist
Activity Score 62

It does.

andreis's picture
andreis
Activity Score 285

North America is the target market for this ad, where every 5th grader knows what that means and who MLK was...

morale: don't bash the stuff you don't understand

--
cargocollective.com/andrei

matks's picture
matks
Activity Score 476

It does! Only in context though. It should be shown here as a scan of the original newspaper/magazine it was published in. It would be much stronger and wouldn't need any explenation.

sneakyhands's picture
sneakyhands
Activity Score 1857

i don't like it. i'm sure it's not intended, but it sounds like dr. king is conceding failure. it's like he's saying, "well, it was nice while it lasted." besides, if the speech was specifically about not judging people by the color of their skin, but by the content of their character, then why does this ad need to remind us that the president elect has a slightly darker complexion?

cmotan's picture
cmotan
Activity Score 189

clever.

SeanMartin's picture
SeanMartin

My initial thought was "You *had* a dream? What happened? Did you give up?"

Great in concept, but no on the follow through.

--------------------------

Here, let me save everyone the trouble of asking. "Do you even work in advertising?"

diegocrescini's picture
diegocrescini
Activity Score 56

"had". Past. "have". Present. The dream is no longer a dream, it's reality. So it's no longer a dream.
"I had a dream" sounds about right.

fauxjebus's picture
fauxjebus
Activity Score 498

Racism is over! yay!

Guest commenter's picture
Guest commenter

"I have a dream" means much more than an election of a "black guy". I really hope that he still have a dream!

shahidali's picture
shahidali
Activity Score 4069

well said. "I have a dream" captures more a quantum than just a black guy winning an election...i'm not downplaying the winning of Obama. just wanna say that MLK's dream as he delivered the speech is much more a creed than what it indicates here when its said as "Had"

shahid

superfel's picture
superfel
Activity Score 51

Clever ad, like it

Guest commenter's picture
Guest commenter

el racismo no termino.. sino por que nos llama la atencion que haya un presidente negro... a nadie sorprende que haya uno blanco.. por que si uno negro...

ace85le's picture
ace85le
Activity Score 3935

Simple and effective.

-------------------------------

www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

Guest commenter's picture
Guest commenter

Martin Luther King’s dream was larger than the election of a black president. If the dream was over, we wouldn’t find such poverty in the black America. The election is only a beginning of making the dream happen. Simple, but not so clever after all....

sneakyhands's picture
sneakyhands
Activity Score 1857

thank you

Guest commenter's picture
Guest commenter

I still don't get it, are they referring to this:

"I had a dream...
I had an awesome dream
People in the park playing games in the dark
And what they played was a masquerade
And from behind of walls of doubt a voice was crying out"

– Lionel Ritchie, Say You, Say Me, 1986

(Just kidding. Nice ad.)

los_testeos_matan_creatividad's picture
los_testeos_mat...

El racismo está vigente. En el mundo lo menos que se dijo fue que hay un presidente negro. Racismo puro. Simplemente hay un nuevo presidente. Porque hay que explicar que es de otra raza? Nadie se da cuenta de eso?

Guest commenter's picture
Guest commenter

stupid.

ilovegreatads's picture
ilovegreatads
Activity Score 312

yup thats not how the language works. 'i had a dream' means you've given up. but brave effort from a team whose first language must be french.

A.G. Pennypacker's picture
A.G. Pennypacker
Activity Score 607

ilovegreatads,
This is a pretty simple ad to comprehend if you know ANYTHING about African-American History. So I kindly suggest you change your screen name, read a few history books on the subject, and refrain from commenting on things you obviously know nothing about.

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