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The Flower Power: Illusion

The Flower Power: Illusion
Your rating: None Average: 5.9 (27 votes)

Look straight and see the flower power.

Advertising Agency: Longplay 360, Brazil
Creative Director: Fernando Luna
Art Director: Eduardo Basque
Copywriter: Marcel Petroff
Illustrator: Wellington Augusto
Published: November 2009

11 Comments

Jaap Grolleman's picture 6306 pencils

As soon as I saw the white/black outlines I knew it was an optical illusion. Many illusion use the idea of this form of shading which the human eye doesn't really recognize.

Great though! Pretty unique ad I suppose.

silvi's picture 4174 pencils

And what´s the flower power?

Jaap Grolleman's picture 6306 pencils

normal customers don't even think that far

F.Abboud's picture 218 pencils

Actually no it's not a unique Ad; the illusion effect is done many times earlier and for many other services/products.
As for the Tag Line, it doesn't impress me much since the visual doesn't support the line big time

federo's picture 779 pencils

NO, ANOTHER AD WITH OPTICAL ILLUSIONS!!!

Guest's picture

Very nice, I like it, there's some interaction with a print ad. I think the layout is terrible, it could be a little better drawed, but for the movement I find it nice.

tirthomitro's picture 2142 pencils

pretty lame!

they showed me a picture & i laughed
dignity has never been photographed

everartz's picture 7251 pencils

so whats the point of the ad anyway... the illusion is ok, but then?

| Everartz |

szkwadrat's picture 216 pencils

illusion is great
but what is the flower power?
This ad doesn't tell

rolling.stone's picture 2750 pencils

sorry guys i am unable to find any illusion here, can anybody help

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~ Quite obviously, I have gathered no moss ! ~

szkwadrat's picture 216 pencils

zoom the image and look on each flowers one by one. When you move your seeing from one to the other you should see that other flowers are twisting a little bit.

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