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Guest's picture

using black, white and red doesn't create that unique look the old ads had.
i know it's hard to top but i think this isn't the right way.

Guest's picture

Yellow could have been tried instead of red. For clarity of detail, it will always be black on yellow and then yellow on black.
This is only my suggestion.

tantrik_indian's picture
953 pencils

I am a reader of the Economist. I have a small collection. The Economist is not something that is affordable for an average Indian (Most magazines costs less than Rs.50 while a copy of the Economist costs Rs.120). I read it in libraries. I buy second hand copies. The cute red ads got me hooked on the Economist. These would drive me off.
~~be cool eh!~~

~~this paranoid survived!~~

elmikel's picture
1147 pencils

Unlike the first two comments I'm o.k. with the combination of colours but the old economist ads are better.

nirmalranganathan's picture
142 pencils

Good find... The copywriter...

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