The Economist: Brain

The Economist: Brain

Advertising Agency: Ogilvy & Mather, Singapore

Your rating: None Average: 8.8 (41 votes)

Comments

I really like this one. Very simple.. yet strong.

See the red logo in the lower middle-center of the "brain"?

ivan's picture

If you click the view original it's almost legible.

The economist is very good at coming across as smart without being pretentious. This is another great example.

Waoooooooooooooo.
I wish if I had done it>>>>

it´s ok.

I also really like this ad (a typical The Economist ad) but yes, be careful with the legibility of the logo. Being too subtle can be deadly.

I totally missed the logo. A little less subtle would probably pay off, but then again Economist ads all look pretty similar, so they might be able to pull it off.

great ad. logo tooooo subtle.

*****

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