The Economist: Box Cutters

Advertising Agency: Ogilvy, Singapore
Creative Directors: Juggi Ramakrishnan, Richard Copping
Art Directors: Anthony Tham, Richard Copping
Copywriter: Juggi Ramakrishnan
Illustrator: Jimmy Leow
Account Service: Sean Chen, Hong La Phan
Published: 2012

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5 comments

khronos's picture
khronos
998 pencils

think outta the box with the economist?

hellboy's picture
hellboy
24 pencils

Funny! Think out of the box.

MindDrift's picture
MindDrift
1041 pencils

I love this campaign! I totally understand it. Should I feel flattered?

thedesignaddict's picture
thedesignaddict
5202 pencils

Obtuse.

CommandZ's picture
CommandZ
2460 pencils

I see where they're going with these, but still not up to snuff with their prior work. Writing is nowhere near as sharp.

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