The Cape Times: Tank

The Cape Times: Tank
Average: 8 (41 votes)

In-depth news investigated from every angle. Know all about it.

Advertising Agency: Lowe Bull, Cape Town, South Africa
Creative Directors: Kirk Gainsford, Alistair Morgan
Art Director: Cameron Watson
Copywriter:Simon Lotze
Photographer: Michael & Nick
Published: January 2010

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19 comments

tirthomitro's picture
2278 pencils
tirthomitroThursday, February 4, 2010 - 08:02

cooooooooooool!

they showed me a picture & i laughed
dignity has never been photographed

morse's picture
11783 pencils
morseThursday, February 4, 2010 - 08:12

Super cool!

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

copycomoelcopi's picture
828 pencils
copycomoelcopiThursday, February 4, 2010 - 08:44

i like.

BecauseISaidSo's picture
24 pencils
BecauseISaidSoThursday, February 4, 2010 - 09:11

Well done Watson!

Zeus's picture
914 pencils
ZeusThursday, February 4, 2010 - 09:32

Excellent!!

fridaylife's picture
4 pencils
fridaylifeThursday, February 4, 2010 - 10:45

I'm newbie here. Can anyone help me explain this ads,pls. :)

Kateter's picture
2028 pencils
KateterThursday, February 4, 2010 - 15:40

in this campaign there're 3 well-known situations: unknown man standing in front of tanks in Tianman Square, Iraqi man throwing shoe at George Bush and landing on the moon. since the whole world knows all these situations from one angle only (there's one famous footagem of every event mentioned above), this newspaper gives you totally new point of view: in this case from tankist's point of view, than from someone who could stood behind George Bush (or mybe from his POV) and from Aldrich's (the guy who was in the shuttle when Neil Armstrong first stepped on the Moon). that's it.

totally brilliant stuff!
really jealous of the team.

ivan's picture
ivanThursday, February 4, 2010 - 19:15

Check this image: http://chinadigitaltimes.net/wp-content/uploads/2009/05/images16.jpg

Ivan Raszl, admin of AotW

hilazon's picture
150 pencils
hilazonThursday, February 4, 2010 - 11:50

very nice approach

alexander_bickov's picture
3321 pencils
alexander_bickovThursday, February 4, 2010 - 13:06

Awesome

Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas

bhatnaturally's picture
95 pencils
bhatnaturallyThursday, February 4, 2010 - 20:33

Nice thought and flawless execution.

--
www.lbhat.com

ssguixi's picture
215 pencils
ssguixiFriday, February 5, 2010 - 01:53

Same concept was used, from Glue society Australia

http://www.gluesociety.com/

In their work section

Hiperion's picture
3148 pencils
HiperionFriday, February 5, 2010 - 02:51

wow...
i love sudafrican advertising!

monsieurange's picture
532 pencils
monsieurangeFriday, February 5, 2010 - 18:35

BRAVO!

boraks's picture
88 pencils
boraksSaturday, February 6, 2010 - 08:18

So cool...

http://www.youtube.com/watch?v=qV-tk8CrqCQ

fridaylife's picture
4 pencils
fridaylifeSaturday, February 6, 2010 - 12:21

Thank You so much Kateter :)
I get it now.

lynz's picture
104 pencils
lynzMonday, February 8, 2010 - 03:15

Very nice, great idea and art direction. Nice and clean.

choykawing's picture
31 pencils
choykawingMonday, February 8, 2010 - 14:24

nice idea, but it has been done in this video.

http://www.youtube.com/watch?v=LyPgHwB82xY&feature=related

hermotsura's picture
254 pencils
hermotsuraFriday, February 19, 2010 - 21:20

amazing campaign from both advertising and journalistic viewpoint