The California Lottery: A state of winning, 1

Advertising Agency: Alcone Marketing Group, Irvine USA
Creative Directors: Luis Camano, Carlos Musquez
Art Directors: Renata Carroll
Copywriter: Kevin Kleber
Illustrator: Renata Carroll
Photographer: Stock
Other additional credits: Amy Cook Print Production
Published: January 2009

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5 comments

sneakyhands's picture
sneakyhands
1857 pencils

not feeling it

Jet Propulsion Lab's picture
Jet Propulsion Lab
10683 pencils

A state with one of the highest unemployment rates in the whole nation.
I don't think many are in the "winning" mood right now over there...

Crisp One's picture
Crisp One
2007 pencils

More people are playing the lottery because of the low employment rate

Jet Propulsion Lab's picture
Jet Propulsion Lab
10683 pencils

God bless 'em all.

Disco Munky's picture
Disco Munky
3900 pencils

That's why the lotto is called an "idiot tax"

"stay low, move fast"

Doin' it for the points

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