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The Alternative School for Creative Thinking: Add mouse

The Alternative School for Creative Thinking: Add mouse
Your rating: None Average: 7 (40 votes)

Advertising Agency: Publicis, Bucharest, Romania
Creative Director: Razvan Capanescu
Art Director: Cristian Costea
Copywriter: Carmen Dobrescu
Illustrator: Sorin Sorasan
Published: September 2009

Comments

Guest's picture

it's not so clear he's added. it might be picked up.

iT-iS-i's picture 1731 pencils
5

agree with that, they should have found a slicker way to execute this.

:: Put your ears against the ground so i can walk over what you heard::

everartz's picture 5344 pencils
8

something to engage the mind, pretty neat and the illustration is fine also.. good work :)

| Everartz |
Art direction and old school death metal.
www.everartz.blogspot.com | myspace.com/inkill

federo's picture 707 pencils

beautiful illustrations, beautiful thought

designada grafica's picture 96 pencils

Buena ilustración me encanta...

silvi's picture 1464 pencils

Este está más claro que el anterior. Muy buen concepto.

seniorcutterplotter's picture 89 pencils
10

So let me see if I got it right... it looks like a drawing of a guy bored in a meeting (or student in a class)... that's why the non-crafted and polished illustration... it should look like something done in a school, while thinking at something else.... and hence the hook of the school placing there the fuse (a mouse in the middle of the cats or a mentos in a cola bottle). I think it makes you think and tells about getting your creative fire works exploding. I think it's a very good idea and I think they have chosen well this execution manner.

Bob08's picture 432 pencils
8

Introducing caos in a quiet world.
Usually what creatives do.

Guest's picture

Great idea,well executed.

Guest's picture

nice stageing. the cat nearest to the mouse seems to be familiar with it, even playfull... shouldn.t she be attacking the mouse?

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