Texas Department of Transportation: Click it or Ticket, Don't Be Sideline Sofia

Don't Be Sideline Sofia
Buckle up, every seat, every time. Or like Sofia,
a crash could mean being the Most Valuable
Player-on-the-bench. TexasClickItOrTicket.com

Texas teens are less likely to buckle up and more likely to be involved in fatal crashes. The only way to increase seat belt compliance and reduce related traffic deaths is to reach teens on their terms.

Advertising Agency: EnviroMedia Social Marketing, Austin, TX, USA
Creative Director: Allen Hannawell
Senior Art Director: Sean-Paul Westfall
Copywriter: Allen Hannawell
Illustrator: Travis Price

December 2013

1 comment

kleenex's picture
41140 pencils

nice art design.

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