Tetra Pak: Double protection

Before we protect the food we protect the food

Advertising Agency: Erasmus Partners, London, UK
Creative Directors: Ross Cairns, Matt Follows
Art Directors: Oscar Powell, Nick Shea
Copywriter: Oscar Powell
Photographer: Ross Cairns
Aired: September Onwards 2011

Related videos by Shutterstock

3 comments

Sdb's picture
Sdb
1364 pencils

The headline is not working man.. Too much 70s..

heritage85's picture
heritage85
180 pencils

Too much 70s... yes, I can see people reading the ad and thinking "hey, remember the 70s, when print advertising actually did make sense and helped the brand?"
Let me tell you that: it's a relief to see an ad that's not based on a heavily photoshoped (or crap illustration, that's another trend) "visual idea". I will give it as many stars as I possibly can.

dadada's picture
dadada
1719 pencils

before we protect, we protect.. ?? philosophy?

Everybody is creative, be yourself.

Post new comment

Thank you for commenting. Please do not spam, be elaborate, respectful and helpful.
Log in or register to post comments