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Tesa Anti Insect Net: Mosquito

Tesa Anti Insect Net: Mosquito
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If they don't fit, they don't enter.
Anti insect net for doors and windows.
Anti Insect Net, Tesa

Advertising Agency: TBWA/ Frederick, Chile
General Creative Director: Miguel Ángel Barahona
Copywriters: Miguel Ángel Barahona, Cristián López
Art Directors: Eugenio Lazo, Daniel Cáceres, Jorge Thauby
Illustrators: Wallo Salazar, Eugenio Lazo
Photo: Archive
Account Supervisor: Pablo Contreras

16 Comments

Dick Huges's picture 939 pencils

I like it

KNO's picture 4 pencils

nice...

ZaboZaboZabo's picture 570 pencils

ha ha! Nice!

DarkSide's picture 1027 pencils

Photoshop rises again...Since Weru soundproof windows everything is smaller or bigger than real.
Enough of it.

I comment the comments

Doberman's picture 48 pencils

Well done

Doberman.

mowitsch's picture 84 pencils

very good/smart

Rog's picture 6110 pencils

Yes, visually very lush etc, etc...
but I just feel this could have been done more entertainingly.
Rather than the obvious, dramatic overstatement.

What would Gary Larson have thought?

e.g. gang of 'burglar' mossies, all flat as pancakes, except their 'noses'
(the only body part that cold fit).

>>>> That's not an ad. THIS is an ad.

jennywhx's picture 1144 pencils

nice, remind me some movie poster, ha, but the product at right upper corner look disappointing.

deep_tracy's picture 588 pencils

is this from a real brief? door screen manufacturers have advertising money?

R®'s picture 115 pencils

tesa is a huge company... they manufacture other stuff... like office supplies esp masking tape and glue..

Same shit, diff day..

Disco Munky's picture 3934 pencils

This is not very good.

Doin' it for the points

B128's picture 394 pencils

Forgive me but I've never seen or heard of this product, exactly how does the door one work?

scarfinati's picture 818 pencils

But is that really what youre trying to say with the visual? It looks like a big bug attacking a house. Not something thats stopping bugs from getting in -- the bug IS getting in its practically eating the house.

Confusing visual...

copy is good though.

PaulyG_fill in the blank's picture 1154 pencils

I agree 100% I'm not sure if I get the connection between the bug not fitting through the screen door, and a giant monster bug attacking the house. I mean, I understand how they got to that conclusion, I just don't think it works.

KennyGhetzoff's picture 28 pencils

I think it's like..."buy might as well be that big, cause he ain't gettin in due to a tightly woven net"

but yeah... kinda looks like an old sci-fi movie poster... giant bug attacking house...

ingolstadt's picture 58 pencils

The insects are too big. They need not enter the house, they can just roll it over.

They should've just show a half opened window or a half opened door with the insect just big enough to not get in there. with this caption

"What if they're small enough?"

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