Tesa Anti Insect Net: Mosquito

If they don't fit, they don't enter.
Anti insect net for doors and windows.
Anti Insect Net, Tesa

Advertising Agency: TBWA/ Frederick, Chile
General Creative Director: Miguel Ángel Barahona
Copywriters: Miguel Ángel Barahona, Cristián López
Art Directors: Eugenio Lazo, Daniel Cáceres, Jorge Thauby
Illustrators: Wallo Salazar, Eugenio Lazo
Photo: Archive
Account Supervisor: Pablo Contreras

18 comments

Dick Huges's picture
Dick Huges
939 pencils

I like it

KNO's picture
KNO
4 pencils

nice...

ZaboZaboZabo's picture
ZaboZaboZabo
595 pencils

ha ha! Nice!

DarkSide's picture
DarkSide
1068 pencils

Photoshop rises again...Since Weru soundproof windows everything is smaller or bigger than real.
Enough of it.

Doberman's picture
Doberman
48 pencils

Well done

mowitsch's picture
mowitsch
84 pencils

very good/smart

Rog's picture
Rog
6094 pencils

Yes, visually very lush etc, etc...
but I just feel this could have been done more entertainingly.
Rather than the obvious, dramatic overstatement.

What would Gary Larson have thought?

e.g. gang of 'burglar' mossies, all flat as pancakes, except their 'noses'
(the only body part that cold fit).

>>>> That's not an ad. THIS is an ad.

jennywhx's picture
jennywhx
1142 pencils

nice, remind me some movie poster, ha, but the product at right upper corner look disappointing.

deep_tracy's picture
deep_tracy
588 pencils

is this from a real brief? door screen manufacturers have advertising money?

R®'s picture
115 pencils

tesa is a huge company... they manufacture other stuff... like office supplies esp masking tape and glue..

Disco Munky's picture
Disco Munky
3900 pencils

This is not very good.

Doin' it for the points

B128's picture
B128
392 pencils

Forgive me but I've never seen or heard of this product, exactly how does the door one work?

scarfinati's picture
scarfinati
830 pencils

But is that really what youre trying to say with the visual? It looks like a big bug attacking a house. Not something thats stopping bugs from getting in -- the bug IS getting in its practically eating the house.

Confusing visual...

copy is good though.

PaulyG_fill in the blank's picture
PaulyG_fill in ...
1148 pencils

I agree 100% I'm not sure if I get the connection between the bug not fitting through the screen door, and a giant monster bug attacking the house. I mean, I understand how they got to that conclusion, I just don't think it works.

KennyGhetzoff's picture
KennyGhetzoff
28 pencils

I think it's like..."buy might as well be that big, cause he ain't gettin in due to a tightly woven net"

but yeah... kinda looks like an old sci-fi movie poster... giant bug attacking house...

ingolstadt's picture
ingolstadt
56 pencils

The insects are too big. They need not enter the house, they can just roll it over.

They should've just show a half opened window or a half opened door with the insect just big enough to not get in there. with this caption

"What if they're small enough?"

salil.sharma's picture
salil.sharma
2278 pencils

good job

slr.ravi's picture
slr.ravi
5 pencils

Fantacy has done the good job. Rare opportunity to do such creative. Very apt. Kudos. Mosquito repellent ad makers, be ware of it!

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