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Advertising Agency: DDB, Sao Paulo, Brazil
Executive Creative Directors: Sergio Valente, Julio Andery
Creative Director: Felipe Cama
Copywriters: Marcio Fritzen, Felipe Cama
Art Directors: Bruno Oppido, Gilberto C. Barros
Photographer: Ricardo Rojas
Illustrator: Up Ilustracao
Account Supervisors: Jose Boralli, Danilo Ken, Thelma Mayr
Advertiser's Supervisor: Alexandre Cardoso
Comments
nice cartoon, but the bomb man DOES disturbing!
end of joy, enjoy
A great campaign all round.
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It's only an ad.
This is the only one of the campaign I don't like. The bomb guy looks like he's posing for a Halloween costume. Seems like he should look as realistic as possible, not like a stock photo. Even his unshaven face looks like the handiwork of a makeup artist. All the intrusions should be gritty and real. That would make this particular execution much more powerful.
Good point.