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Terra Soulmate: Cupido, sea
The love of your life won't get away.
Terra Soulmate. The dating site that really works.
Advertising Agency: DDB, Brazil
Creative Directors: Julio Andery, Rodolfo Sampaio, Felipe Cama
Art Directors: Christiano Neves, Rodrigo Tórtima
Copywriters: Antero Neto, Adriano Matos
Illustrator: Marco César
Photographer: Marco Mendes
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These are the nicest print ads I've seen in a good while, also because it's for such a mundane service.
are the Brazilians part of our earthly thinking people?... guess not.. GODS!
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Everartz
Really Great art.
Regular Idea for a dating site, cupids are a first thought.
geez louise, tough crowd - cupids might be first thought, but not cupids going thru bootcamp.
I don't think I've seen cupids going through bootcamp basic training before. But, I HAVE seen very similar "bootcamp ideas" for a number of different advertisers before talking about their unequaled, incomparable service, too. Car dealers, a certain famous pizza store chain, even one political ad... So, the idea is not anything new here.
I do like the image, though.
Campaign info:
Agency: DDB Brasil
Creative Directors: Julio Andery, Rodolfo Sampaio & Felipe Cama
Art Directors: Christiano Neves & Rodrigo Tórtima
Copywriters: Antero Neto & Adriano Matos
Illustrator: Marco César
Photographer: Marco Mendes
We are all ignorants, but we don't all ignore the same things...
like this one as well.
kinda expected idea.....totally unexpected execution...reallly sweet art doods.
Looking at this campaign is like biting into a fresh apple. Art- direction makes all the difference.