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Pickles

Agency: 
Published/Aired: 
March 2011
Description: 

Print advertisment created by Dentsu, Russia for Termicon, within the category: Pharmaceutical.

Don’t let fungus turn your feet into food.

Advertising Agency: Dentsu-Smart, Moscow, Russia
Creative Director: Kovalev Mikhail
Art Director / Illustrator: Minailova Anastasia
Copywriter: Kovaleva Katerina

Comments (3)

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Highest Rated

YJ's picture
YJ
Activity Score 375

I wouldn't have drawn so much attention to the contradiction copy on the right side. In my opinion, I would have made it in 6 point type and hidden it, much in the way we have to do with legal lines.

mdb1974's picture
mdb1974
Activity Score 411

Repetitive and gross.

LeeHarvey's picture
LeeHarvey
Activity Score 3045

Agree. Gross in every way.

YJ's picture
YJ
Activity Score 375

I wouldn't have drawn so much attention to the contradiction copy on the right side. In my opinion, I would have made it in 6 point type and hidden it, much in the way we have to do with legal lines.

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