Telefonica movil: Broccoli
Average: 5 (20 votes)

If you want to know what you will be in your next life, drive while talking on your cell phone.

Advertising Agency: Publicis Peru
Creative Director General: Cesar de Maria
Creative Director: Marco Llontop
Art Director: Alberto Matsumoto
Copywriter: Marco Llontop
Illustrator: Alberto Matsumoto, Plan B
Photographer: Juan Carlos Salinas
Published: January 2010

15 comments

Guest's picture
Guest

booooooooringggg

tirthomitro's picture
2254 pencils
tirthomitro

soooooooooooooo forced

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture
Guest

forced. :|

benihana77's picture
86 pencils
benihana77

I don't even think it's a good concept. Seems like the first or second idea, with little discussion to refine it. The word "forced" definitely applies here.

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http://benpaddockdesign.com/ihadathought/
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Guest's picture
Guest

Mala!!!!!!!!!!!!!!, es lejos lo peor que he visto en mucho tiempo, y he visto muchos

Guest's picture
Guest

Halayzone, please explain why you think the photoshop is bad

Aphex's picture
264 pencils
Aphex

JAJAJA!! Cuando los perros ladran, señal que avanzamos!! Los avisos de esta campaña transmiten la idea de una manera muy divertida.

PD.: Si antes se usaba la navaja suiza hasta que saturó, ahora es el brócoli (qué onda con esta verdura) igual me encanta, FUERZA PERÚ, POR SU COMIDA, POR SU GENTE, POR SU INGENIO, POR HACER QUE MUCHOS PIENSEN QUE TODO PUEDE HACERSE MEJOR AUNQUE ELLOS NO LO HAGAN JAJAJAJAJAJ!!! SON LA CAGAAAAA!!! NADA QUE HACER!!!

"Si eres buen copy, presiona alt + F4"

CUTIEPIE's picture
353 pencils
CUTIEPIE

Pero la ejecucion no es buena, tal vez bonita pero no entrega el mensaje. Esta matando un buen concepto. Al principio pense que esta trabajo de estudiante de lo basica y primera idea que es! Es concepto se les enredo en la ejecucion, esta no era la solucion! Pero no estan feos...!!! n_n

lamoscacojonera's picture
212 pencils
lamoscacojonera

Comentario de arriba por creativo de Publicis.

gonndo's picture
1076 pencils
gonndo

The idea is good and strong but, I had worked on the copy a little bit more...

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

Man in a Box's picture
41 pencils
Man in a Box

It's the worst print from that campaign. Even when i did not like the iguana, this is an insight killer.

Guest's picture
Guest

coincido contigo Aphex, cuando le tiran piedras al árbol, es porque algo bueno tiene.....funny as it is.

Jupiter's picture
549 pencils
Jupiter

it's a funny joke...btw, is this a sports car, pick-up truck, jeep or top-down mini something car...can't figure it out...
photo quality and photoshop works are bad (for both car and broccoli)...and what's with that "dustbin" in the middle of passenger/driver seat?

commenting just to gather more pencils:-)

Dzsoi's picture
5009 pencils
Dzsoi

Forced lame joke, totally ineffective.

Guest's picture
Guest

nice, jajaajja!!!