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Teatro Metropolitano: Beethoven

Teatro Metropolitano: Beethoven
Your rating: None Average: 6 (13 votes)

Symphonic needs a little humor

Advertising Agency: DDB, Medellín, Colombia
Creative Director: Jaime Andrés Pulgarín
Art Director: Sebastián Peláez
Copywriter: Jorge Iván Jácome
Published: July 2007

14 Comments

Sebastián Peláez's picture

The AD is about a thematic concert called "Humor in the Symphonic", the announcer is the Metropolitan Theater

San Pateste's picture 139 pencils

no lo entiendo

♥ get lost ad freak ♠'s picture 252 pencils

so you made beethoven look grimmer than he does in the original painting, just to tell us that "Symphonic needs a little humor"? and, actually, of all composers you take beethoven who is the best proof that "the symphonic" does very well without any humor.
sorry but this ad seems forced to me.
or maybe i just need a little humor.
♥♠

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Tincho's picture 1099 pencils

I Agree.

Bauducco's picture 297 pencils

Good point, I agree.

Tryinghard's picture 10 pencils

I agree with ad cracker, this ad is a grabber, a portrait of Beethoven is used in the ad since as a forerunner of classical music, in Ludwig's time he is like the metallica among the composers, revolutionary and a prodigy, with very serious character, very passionate with his music. What they wanna convey here is a twist, if you look at the painting in a subjective view Beethoven looks grimmer and its like a curse if you put humor in symphony, then you are altering his legacy, to the point that even his painting has gone nuts. God bless Beethoven, but nowadays i can find smiling orchestras in a symphony, maybe im wrong but for me essence of playing music is to enjoy the melody, you can even play those classical music while grinning.

I like this ad, most especially the painting, its amazing. This really needs a little humor.

yep's picture 50 pencils

???aha!!!noooooo!!!

sloppy4's picture 1514 pencils

a german without a sense of humor? such a rarity.

sulkingkraut's picture

A Yank with no spark of decency? Such a rarity.
Oh, we love those stupid clichés, don't we?

AdCracker's picture 248 pencils

It's a grabber.

> AdCracker - interactive tools to trigger ad ideas.

nycCreative's picture 102 pencils

i am drawing a blank here, fellas...

happy angel's picture 58 pencils

don't really understand

Rog's picture 6110 pencils

Stick a red nose on him.

>>>> That's not an ad. THIS is an ad.

ñongo's picture

nice idea... much better idea... yeah right

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