Tea Board of India: Tired
Dog tired? Take a sip.
A cup of tea can do wonders. Perk up with every sip as the brisk liquid gently massages your tiredness away.
Advertising Agency: JWT, Kolkata, India
Creative Directors: Sujoy Karmakar
Art Director: Sujoy Karmakar
Copywriter: Broti Ganguly
Photographer: Kiran Kumar
Published: March 2007


10 Comments
I dont really care for this ad but I think the glasses are overkill. I think the visual stands without them.
yeah, like the "eyes" on the other one. i'm sure it would look better without those "tricks"
I think it's pretty much perfect. Luvverly!
Without the eye glasses the average person might not get "it" right away...I like the glasses...but agree the big painted red eyes are too juvenile - subtle eye imagery would have been better
not single-minded enough; and also, if it's intended to be part of a campaign, along with the other executions- "smile" and "earring", it comes off as a coerced, futile attempt to be one.
eat my shorts!
Good one nice execution
Babar Azeem
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Hossain M Lokman
nice add,,, nice work
Hossain M Lokman
I don't know what you guys are drinking, but from what I see here, it isn't tea.
Alright this is better than the previous one, it looks endearing. Still, the message is redundant.
Cognito Ergo Sum
The lower cup seems irritating..