Tea Board of India: Smile

Why every sip unlocks a smile.
Simple. Tea with its natural healing properties is the key to good health.

Advertising Agency: JWT, Kolkata, India
Creative Directors: Sujoy Karmakar
Art Director: Sujoy Karmakar
Copywriter: Broti Ganguly
Photographer: Kiran Kumar

March 2007


Charlie Pratt's picture
Charlie Pratt
427 pencils

I don't care what anyone says after me..this is beautiful work. Great copy, too.

(Although the Comma Monster had two kills in the sentence following the word "simple." Gonna want to put those back in.)


pankajadsoftheworld's picture
433 pencils

i don't think eyes are imp here,could have way better wd out eyes,,,,now its lookin kiddish...

Mr. Cool Supreme's picture
Mr. Cool Supreme
142 pencils

It seems very forced. And very Archive, circa 1996.

cherryblossom's picture
10 pencils

visual pun: the path of least resistance!

Crème de la Mer's picture
Crème de la Mer
40 pencils

El copy mató la pieza

De Qasim's picture
De Qasim
61 pencils

Nice Visual & Idea

izmild's picture
770 pencils

excellent idea...

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