TBWA Zeenah: Planner

We think of nothing else

Advertising Agency: TBWA\ Zeenah, Muscat, Oman
Agency website: http://tbwazeenah.com
Creative Director / Art Director / Copywriter: Adham Obeid
Published: March 2011

17 comments

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

It's a funny story to read I must say, even though it's pretty long. I suppose this could have brought the point forward a lot better with some more appealing art as well though.

jamesrothenburg's picture
jamesrothenburg
554 pencils

I would never bother to read it.

flurl's picture
flurl
97 pencils

Then don't bother to comment on it.

shahidali's picture
shahidali
4063 pencils

its a long copy even by the standard of 1900. no matter how funny it is, anyone not in the mood of reading a novel, wont approach it.

shahid

rakel's picture
rakel
250 pencils

no time for this.

R U serious's picture
R U serious
405 pencils

I'll read this right after I finish the Bible.

Say my name, say my name...

chouette's picture
chouette
69 pencils

hilarious, agreed.

Berny Misceláneo's picture
Berny Misceláneo
8 pencils

Come on people it is an ad for advertising people, not just anyone would be interested in the topic of this guys talk. I think it has a great insight.

jagadeesh's picture
jagadeesh
749 pencils

great copy..very funny and engaging..i like it..

Shawali's picture
Shawali
8385 pencils

You don't need to read the whole thing. Or you just have to read what the girl says. That's aall you need to get the idea. Which is really fun.

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

Reality Check's picture
Reality Check
1793 pencils

There’s no in between for this one; it will go down as one of those love it or hate it campaigns.

AKesseli's picture
AKesseli
210 pencils

Then what's with the 7 star rating? 0 or 10 would've been more appropriate. You may be right though. I dig it.

abdeLooK's picture
abdeLooK
252 pencils

Too much to read !!

ace85le's picture
ace85le
3939 pencils

haha i'm the girl. "never mind."

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Kriativity's picture
Kriativity
418 pencils

love it!but i doubt anyone would have the time to read it..

P.G. Aditya's picture
P.G. Aditya
40 pencils

Too long yes. But also pretty well written, I didn't lose interest once I started reading it. I guess the problem with long copy is, many would not bother to start reading. ,

Shanty Mathew's picture
Shanty Mathew
130 pencils

Good one. Nice, taut copy. Again, the illustration - er, takes the cake.

"A good advertisement is one which sells the product without drawing attention to itself." - David Ogilvy

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