Tata Motors 24x7 On Road Assistance: Stained Fingers

Tata Motors 24x7 On Road Assistance: Stained Fingers
Average: 6 (25 votes)

Don't get your hands dirty.

Advertising Agency: Draftfcb+Ulka, Mumbai, India
National Creative Director: Ks Chakravarthy
Creative Director: Kartik Smetacek
Art Directors: Devendra Mankame, Devendra Mankame
Copywriter: Devendra Mankame
Post Production: Cocktail art

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8 comments

sushil kumar swami's picture
572 pencils
sushil kumar swamiWednesday, June 6, 2012 - 16:40

Does such far complex idea works in advertising communication? If yes then y when we..................................!

Sushil kumar swami | (An Advertising Illiterate) | Mumbai | (INDIA)
brand.reports@gmail.com

Shmeremy's picture
10 pencils
ShmeremyWednesday, June 6, 2012 - 18:24

Because after I'm done with my paper, I'd sure like to have to wash my hands before I touch anything else, transferring the ink from this horrible ad onto something like my shirt sleeve or my face.

Make my life easier, not more difficult.

Jeelish's picture
52 pencils
JeelishThursday, June 7, 2012 - 04:16

Great idea!

stickynotes's picture
1020 pencils
stickynotesThursday, June 7, 2012 - 09:58

it will surely piss people of, rather then winning them for the brand.

kleenex's picture
15726 pencils
kleenexThursday, June 7, 2012 - 12:09

I like the concept, but that sure it a good waste of ink.

m-adman's picture
185 pencils
m-admanThursday, June 7, 2012 - 16:54

I was wondering where to buy carbon paper for my old typewriter, here it is, how muck is a pound?

Fernando Fernandes's picture
1372 pencils
Fernando FernandesFriday, June 8, 2012 - 09:49

Bom conceito geral!

rajesh rk's picture
6 pencils
rajesh rkTuesday, July 3, 2012 - 04:16

Sorry no donuts.