chintan ruparel's picture
chintan ruparel
1516 pencils

absolutely brilliant! the whole campaign is very good... im personally excited FCB ulka, Mumbai being such a conservative and hardcore selling agency is livin up to its expectations, yet experimenting... very well crafted copy and responsible advertising... im saving these on my PC. btw, good art too :)

p.s: i know a major chunk of ppl who will turn down these ads n say ther's no idea, bt somehow these are classy. just somehow...


~ old habits die hard, older ones never do ~

JCHS's picture
67 pencils

I think its nice but no brilliant.

A. J. SMITH's picture
2834 pencils

I agree, it's not a mind blowing idea, just simple. But it works therefore so what?

It is a visual feast also.


moonunit's picture
125 pencils

i like how there's one coin standing vertically :)

slim's picture
1047 pencils

you're right chints4u7, the AD and copy is solid. Classy, even. But the lack of an idea leaves them in the average basket.

mikelite's picture
1031 pencils

yeah, it's definitely solid. But, I appreciate this more than the other stunts floating around this place.

mj's picture
71 pencils

i think only the line is good, or maybe i lost something?

Akpede's picture
46 pencils

I can't find my currency on it....!

Dick Huges's picture
Dick Huges
937 pencils

Is a nice ad to run. But I wouldn't put it on my book.

justpassingby's picture
1368 pencils

nice line but the visual is killing it.
with a line like that you need to make the visual simple.

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